Fashion designer Anya Ayoung-Chee from Project Runway and Under The Gun has a tattoo on her hand which says “Pilar” in memory of her younger brother Pilar who died in a car accident at the age of eighteen. She also has a clothing line PILAR named after him. In an episode of Project Runway she explained:
It really was losing [my] brother that spurred a whole appreciation for life. Losing him at a young age, at 18, meant that he was not getting to live his dreams. So I felt a tremendous amount of commitment to living mine. My brother Pilar walks with me every single step of the way. I refound my passion and that’s when eventually I decided to do the first clothing line and named it after Pilar.